Social media marketing services for brands that have something to say, something to sell, and do not want to sound like everyone else.
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Not your typical style
Most brands don't struggle with content. They have a “what do we post today?” problem. A little topical post here, a product-focus reel there, because the algorithm said so. Suddenly the feed looks like a group project without a leader.
Our social media marketing services bring strategy, ideas, content and distribution in one comprehensive package to give your brand a point of view worth following. From what you say and how you say it, to what gets made, posted, tested and improved, we make social work like an actual part of the brand, not a notice board with better fonts.
Scratchpad’s social media management doesn’t just keep your feed alive, it gives people a reason to come back to it.
TCS
Performance Marketing, Social Media, Website Design
Big organisation. Bigger digital footprint. We manage social content for TCS with a specific strategy that turns its work, people and ideas into stories worth telling.
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Vega
Performance Marketing, Social
We manage Vega’s socials with purposeful reels, product-led content and brand storytelling that help maintain the brand’s status as the country’s leading helmet brand.
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Axor
Performance, Social, SEO, Ad Film, Website
For a brand that doesn’t like to play it safe, we shape Axor’s social presence with bold, cinematic content that not only puts their products in a premium light but also explores riding culture to the fullest.
RedBolt
Performance Marketing, Website Design, SEO
RedBolt packs countless experiences in their signature bags. So we curate their social presence to reflect exactly that. Travel, utility and the everyday hustle, we create content that depicts it all and puts eyeballs on the product.
Aikya
Social Media Marketing
A content strategy that shines as bright as the products itself. Detailed designs that reflect the brand’s shimmering personality and content that makes people stop and share.
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Smart Cover
Performance Marketing, Website Design, SEO
Insurance doesn't have to be boring. And our social media approach for Smart Cover embodied this philosophy. We integrated their products and insurance know-how into social content that makes a traditionally complicated category easier to understand.
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Aditya Milk
Packaging Design
We created fun, everyday content around Aditya Milk’s dairy and ice cream products, giving familiar products a personality that can easily appeal to a wider demographic.
What is happening in the industry?
Social has stopped being the place where brands go to announce things. It's where people discover brands, judge them, talk about them and sometimes decide to buy from them. And with over 5 billion people using social media globally, the audience is massive, but so is the amount of content fighting for their attention. At the same time, short-form video, creators and AI are changing how quickly brands are expected to show up and respond. This means that social media marketing services can't just be a content calendar with a few trending sounds thrown in. The brands getting remembered have a unique point of view, understand their audience, know when to join the conversation, and when to start one.
What will taking our service do for the future?
Your feed shouldn't just be full. It should echo your brand voice.
Every post teaches you something about what your audience notices, shares, saves, ignores and talks about. Over time, those signals can sharpen your content, your positioning and even the way your brand thinks about its audience.
With the right social media management, you're not constantly starting from the ground up. You’re building a recognisable voice, a bank of ideas, a library of content and a clearer understanding of what makes your audience care.
Having 365 posts a year is not the point. Having a brand people recognise is.
How we as Scratchpad will help in overall things
Your social media strategy should compliment what your brand stands for. It should know what your performance campaigns are learning, what your audience is asking and where the business is headed.
Our social media marketing services strategize, create, content and take care of performance at the same time. We figure out what your brand should talk about, find the formats that make sense, create the content, manage the channels and use what we learn to make the next thing better.
So yes, we'll manage your social.
But we're more interested in making your social worth managing.
